Have you ever opened up an email that feels like a generic cold-call? You know those emails that ask you to give your art away for “good exposure” – from someone you’ve never even met? Artists don’t like it when people ask them to do things for free. Things they do for a living. No […]
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Have you ever noticed how people talk about selling art online as if it’s easy? Post it, pin it, tweet it or link it and VOILA! The sales! The acclaim! The thousands of followers! But it’s quite not that easy, is it? I am here to tell you that just because selling art online is
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As artists, we challenge ourselves because that’s how we find The Muse. The Muse doesn’t just sit around waiting for us. We have to get to work to find her. Sometimes that means opening ourselves up to new experiences and learning from others. That’s why last week I hosted The Working Artist 5-Day Challenge in
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Every artist’s journey tells a story. And every story has an antagonist. The story of your artist’s journey is no different. The antagonist is the adversary, the opponent. It’s what comes between the hero and her desire. Consider your own journey, where you are right now. Can you identify an antagonist in your story? Yes, it
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I recently suffered a crisis. My relationships weren’t connecting, my creativity wasn’t flowing. I was overwhelmed and overwrought. It felt like the work was stagnant and it became a battle to get through all the stuff that needed to be done. Have you ever felt like this? In times of crisis, I look for those
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We all know artists who do incredible work, but fail to achieve their professional goals. It’s tragic and feels unfair. At the same time, I’ll bet you can also name several artists who enjoy great commercial success, they’re achieving professional goals – yet their work leaves you scratching your head and wondering why? Why them?
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One of my favorite writers is Seth Godin. I’ve been reading his books and blog for years because his advice for creatives is paradigm-changing. But life was throwing me some challenges. I wished I could ask Seth Godin about it. “Seth Godin would know what to do,” I thought to myself. “He always has the
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Are You Pricing Your Art Wrong? Knowing how to price your art can be really intimidating. Trust me I know. It’s one of the things that artists ask me about the most. Do you price your art in the same way that a lot of other artists do? Are you so traumatized by the very
“But Crista,” the artist asked, “How can I make a living from my art?” “I wanna be wealthy! I wanna live on a beach! I wanna be dripping in jewels! And I want my art to pay for all of it!” Then I reply with something that artist Kiki Smith once told me: “Your art doesn’t exist to support
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“It’s really easy to work as an artist!” said no one, ever. Most artists are really challenged when it comes to marketing their own work. Are you? Maybe you can’t place your finger on what your style is? Maybe you play in more than one medium? It’s difficult to package something that feels so elusive
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